5 Strategies to Better Reach Your Unchurched Community

As a church leader, I know you desire to reach more people.
You can grow your church without reaching the unchurched in your community, but that’s ultimately just swapping (or taking) sheep from another church. And that doesn’t grow the Kingdom.
The only way to grow a church and the Kingdom without taking people from surrounding churches is to reach the unchurched.
In this article, I present 5 suggestions to better reach your unchurched community.
9 Leadership Strategies to Avoid Becoming an Growth Barrier

Every leader hates growth barriers.
The internet is full of suggestions on breaking through barriers.
Some of these articles, blogs, and books are good. But too few focus on the leader as the barrier.
THIS POST IS ABOUT REMOVING YOURSELF AS A BARRIER TO GROWTH.
In this NEW ARTICLE, I outline 9 specific things leaders need to evaluate in light of allowing themselves to be a growth barrier.
Here’s the quick list, but you’ll want to read the article for the details:
1. Solicit feedback about your leadership — often.
2. Surround yourself with great leaders.
3. Systematically replace yourself.
4. Discover your real strengths.
5. Delegate more than you do.
6. Never lead What, How, or Who without Why.
7. Be a learner.
8. Work on your junk.
9. Swallow your pride.
I know you don’t want to accidentally become the growth lid. Give this a read and see if there’s an area where you could use a little more focus.
Talk soon.
Inspiring People to Volunteer – 6 Ingredients for a Successful Ask

I lead a church, which means I lead a volunteer organization, too.
We can’t make ministry happen without our volunteer teams. So asking people to move to volunteer is a regular part of my job.
Over the past 15 years, I’ve learned a lot about how to make that ask. And how to not make that ask.
In this NEW POST, I give you my six simple ingredients for making a volunteer ask.
I also included some EXAMPLE SCRIPTS to help.
I can’t promise you that everyone will take a step toward volunteering. I can promise that more people will consider it, and perhaps even do it.
Four Benefits of Organizational Confusion

As a leader, I don’t love confusion. But I’m learning to like it quite a bit.
The reason (I give four reasons in this new post): Confusion can equate to progress, innovation, and transformation.
7 Ways I’m Learning to “Disagree and Commit”

5 Minute Read… In 2016, Jeff Bezos of Amazon fame wrote a well-circulated article to his shareholders. You can read it here: Jeff Bezos’ Shareholder Letter. In my industry of church, the implications of his letter are equally important. My guess is any industry where leadership decisions are required would benefit from adopting a version […]
Five Thoughts on Including Culture in Your HR Process

NEW POST about culture, HR, and hiring mistakes:
Like you, I’ve made a few hiring mistakes.
What’s frustrating is that they could have been avoided IF I would have first defined and documented our organizational culture.
My hiring mistakes were almost exclusively created by a cultural mismatch. That’s on me.
We’ve tried to fix this by creating cultural interview questions based upon our cultural description document.
In this post, I give you several of our questions along with some helpful advice on incorporating culture into your HR processes.
This should only take you about 5 minutes to read. And it may save you from making another hiring mistake!
The Consequences of Breaking Unwritten Cultural Rules

Every organization has a culture, including yours. You can feel it. At times you can see it.
Unfortunately, if the culture isn’t well defined and documented, personal trial and error is the only mechanism for staff to learn it. And those experiences are costly.
When your staff learns the unwritten rules by accidentally breaking them, they pay a price. After all, unwritten rules are still rules.
If you are a leader who has never defined and documented your organizational culture, your staff wants you to know a few things about their experience.
In this article, I unpack three specific ways your undefined culture is affecting your staff team.
It will take you less than 5 minutes to read this…and I think your staff will appreciate you for it.
How Unmanaged Transition Makes Transformation Unmanageable

I believe a primary cause of transformation failure is the lack of people management throughout the journey.
Too often leaders begin a change by instituting a strategy that neglects the psychological and emotional experiences of the people involved. This oversite is catastrophic for any change or transformation effort.
In this new post, I explain the four emotional states of transition that every leader must manage along the transformation journey.
This should only take you 3 minutes to read. I hope it’s helpful as you consider any changes or organizational transformations ahead.
The Difference Between Change and Transformation

3 Minute Read…
Statistics show approximately 80 percent of change efforts fail. That’s a shockingly high percentage of churches and organizations that attempt to improve only to lose. Over time, the consistent failure rate gave birth to many change management techniques and processes, but even with these in place, the rate of success remains relatively unchanged. Why?
I believe the answer is primarily in verbiage.
Words matter. Is it possible that better words would lead to better change metrics? Perhaps.
We tend to interchange words, assuming they have the same, or at least similar, meaning.
This is true for change and transformation. These words are similar and directly connected, but unique in their usage and hopeful outcome. I’d love to define each term first, then discuss when each element is most valuable.
First, some definitions.
CHANGE
Change is what leaders do to make things better. Change typically focuses on past issues and present solutions. Change adjusts current actions, behaviors, and tactics. Some changes are minor, and some more significant. Most change efforts are incremental, affecting a portion of an organization, like a department. Change is vital for organizations and challenging to lead, but alone, making things better isn’t enough to ensure future success.
For example, replacing the sound system in your auditorium, adding breakfast for your volunteer teams, or swapping children’s ministry curriculum are changes. Each change carries the potential to make something better.
TRANSFORMATION
If change makes something better, transformation makes a better something. Transformation isn’t simply a more extensive change. Change makes old things better, while transformation replaces the old with the new. Transformation moves from individual behaviors to organizational beliefs, values, and culture. The scope and scale of transformation often disturb and disrupt every process and person within an organization, making transformation further reaching and more complex than change.
Change and transformation are connected, though. Every transformation requires changes, but not all changes are transformational. Transformations require an aligned accumulation of incremental changes pointed in the eventual transformation direction. This distinction is essential as leaders consider the extent of a pending improvement.
For example, on the transformation side, replacing the sound system in your auditorium is a change, but redesigning the entire worship service flow to reach the unchurched community around your church better is a transformation. Swapping children’s curriculum is a change, but moving your children’s ministry model from mostly large group experiences to a relational small group approach is transformational. These adjustments are broader in scope, take more time, and are focused on values, not just actions.
How do you know when to change or transform?
That’s a good question, and one required to be answered by all leaders who desire to remain relevant in their communities and industries. Here are a few considerations.
1. SCALE: Changes tend to be more incremental. If the adjustment is more broad in scope, a transformation effort is likely. If you need to make something better, it’s a change. If it’s time to make a better thing, you need a transformation.
2. TIMELINE: While not absolute, transformations take longer due to the broader organizational scope. Changes usually happen within a department or a portion of a team, whereas transformations often disturb every process and person in the organization.
3. FOCUS: Change aims to modify outward practices, where transformation engages inward principles.
It is only a guess, but I wonder if attempting a change when a transformation is required is the most significant contributing factor to failure? Words do matter when they change our focus and expectation.
Perhaps it’s worth considering.
How can I help?
Helping you change to do something better and transform to become something better is why I created Transformation Solutions. At Transformation Solutions, we help leaders gain traction for organizational transformation.
Go right now to mytransformationsolutions.com and sign up for a free, 30-minute conversation to decide if working together works for you.
The Organizational Habit Working Against Change

3 Minute Read…
Have you ever heard this quote?
“Chaos often breeds life, while order breeds habit.” – Henry Adams, American Historian
I love it. Partially because it’s true, and partly because it reminds me why change is continuously necessary.
Let’s back up a moment and think about your organization.
Perhaps it’s a church like mine, or maybe a small business, or a restaurant. It doesn’t matter. The principle is the same. Every establishment begins with an idea and ends as an organization. I say, “ends,” because every organization does eventually end. And weirdly, it’s the “organizing” of the organization that works against us.
Here’s how it typically goes: An entrepreneur has a great idea. There’s a gap in the marketplace. A missing product. A need for a new kind of church. Or maybe just a passion. Whatever. The specifics don’t matter. The idea, product, or offering is tested. The test goes well, and the idea gains traction. Demand increases. I know I’m expediting the process dramatically, but while the timeline isn’t accurate, the steps are still the same. The increased demand puts a strain on the company/church/business. This is a welcomed strain, but a strain all the same. An employee is hired. Or elements of the business are outsourced. Complexity increases dramatically. What began as an idea now needs less leadership and more management.
Leaders create, and managers organize. The process of organizing the business keeps you in business. Unfortunately, organizing can just as quickly be the beginning of the end.
Here’s the problem with organizing: It breeds habits, just like our friend Henry Adams suggested. Organizing brings things into order, making the business habitual, predictable, and repeatable. I know, all good and necessary for scale and increased demand. But all this organizing can be detrimental to innovating.
FYI: This is why the term “serial entrepreneur” exists. Entrepreneurs don’t want to manage anything. They want to create. So when organizing the business becomes more necessary than creating the business, the entrepreneur leaves to start again. And again. And again.
Now, back to our quote. Organizing is necessary for any idea or business to become sustainable. Still, if not balanced with some chaos, the management will eventually squeeze out the leadership, bringing the end ever nearer. The secret is to introduce some chaos. And the best way to bring chaos is to allow for change.
Change is a necessity for growth. Businesses must change. Product offerings must change. Churches models must change. These changes bring life through the chaos of management disruption.
It’s almost an organizational life cycle litmus test. If there is no chaos, there’s likely to be no change.
So, how organized is your organization? Is it all habit? Is it missing a little change-driven chaos?
How can I help?
Helping you change to do something better and transform to become something better is why I created Transformation Solutions. At Transformation Solutions, we help leaders gain traction for organizational transformation. If you are ready for a little chaos, give me a call.
Go right now to mytransformationsolutions.com and sign up for a free, 30-minute conversation to decide if working together works for you.